If you have been thinking about selling your home and now you are ready to start, you can do this in many different ways. The simplest way is to just put a “For Sale” sign in your yard, and hope it attracts the attention of people driving by. This may be a very effective choice in today’s market. According to Redfin, in June 2021, home prices across the U.S. jumped 24.8% year-over-year and the average home sold in just 14 days!
Other options include making little flyers and distributing them at church, or during youth events. If you don’t like the idea of handing out fliers in the hot sun or freezing cold, you can just make several signs and put them at intersections, on the side of the road, in stores, on telephone poles, or anywhere else they can be seen by a lot of people.
You can also place an advertisement in your local newspaper. Unfortunately, this may be costly and the ad may only run for a few days. Plus, print circulation continues to decrease. If you don’t have a lot of time, you can simply hire a real estate agent and let them do the leg work. Last, you can leverage one of the most powerful tools available to market and advertise anything on the planet today – the internet.
Selling your house on the internet
Through the internet, you can put your home up for sale at a low cost or through free sites to sell your home and yet reach a huge audience of potential buyers. There are several online home selling sites that will allow you to upload information on your property. You have complete control of what you want to say about your house and how long you want to advertise it for sale. You can post photos and include descriptions of your home. Unlike newspaper ads, you won’t be as limited with the number of words or characters you can use. Also, potential buyers can access your home’s information from their smartphone and get directions right to your home in seconds! With all these benefits, it is not surprising that a lot of homeowners decide to sell a house online.
Downsides to selling your house on the internet
Naturally, there are good points and downsides to selling your property online. You may receive inquiries from scammers, window shoppers, or even buyers from out of town (or the country). With the large number of real estate websites on the Internet, buyers have a lot of options they can see to quickly compare against your home. It may take some marketing skill to make your advertisement stand out and reach your intended audience. When it’s time to schedule someone to come and see your home, you don’t have the advantage of having a realtor coordinate schedules on your behalf. You may have to list your home on multiple online websites to get the most exposure. Finally, you will still have to pay a fee if you want your home listed on the MLS. However, the benefits outweigh the negatives, thus making selling your house online one of the most preferred marketing activities for individual home sellers in 2021.
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